Introduction

So, you want to build an ecommerce website, but you're not sure how to make it look great?

You're not alone.

A good design isn't just about looking pretty. It’s about selling more.

Let’s break down five real-world ecommerce websites that are nailing their design in 2025—and see what you can steal (ethically, of course).

1. Apple – Minimalism Sells

Ever visited Apple’s website?

It’s clean. It’s simple. And it makes you want to buy.

Why it works:

• Big, bold images – The product is the hero. No distractions.
• Minimal text – Every word counts. No fluff.
• Seamless navigation – You instantly know where to go.

Lesson: Keep your website clean and focused. If your product is good, let it speak for itself.

2. Nike – Personalization Done Right

Nike doesn’t just sell shoes.

It sells an experience.

Why it works:

• Custom recommendations – They show you products based on your interests.
• User-generated content – Real customers, real stories.
• Easy mobile experience – Smooth and fast, just like their shoes.

Lesson: Personalization keeps customers engaged. The more relevant your store feels, the more they’ll buy.

3. BloomThis – A Masterclass in Storytelling

BloomThis sells flowers. But they don’t just sell flowers.

They sell moments.

Why it works:

• Emotional storytelling – Every bouquet has a story. Love, celebration, memories.
• Lifestyle photography – Not just pictures of flowers, but people enjoying them.
• Subscription model – They turn a one-time purchase into a long-term customer.

Lesson: Tell a story. Don’t just list products—connect with emotions.

4. Chanel – Luxury in Every Click

Luxury brands know this: Exclusivity sells.

And Chanel? They’ve mastered it.

Why it works:

• Elegant, high-end design – Black, white, and gold. Classic.
• Limited product access – Some items can only be bought in-store. This creates desire.
• Slow, intentional shopping journey – No rush. Every page feels like a luxury boutique.

Lesson: If you’re selling premium products, make the experience feel exclusive.

5. Nescafé – Simplicity That Converts

Nescafé’s website isn’t flashy. But it works.

Because sometimes, simple is better.

Why it works:

• Straightforward navigation – You find what you need instantly.
• Clear call-to-action – Buy, learn, explore. No confusion.
• Mobile-first design – Works seamlessly on any device.

Lesson: Remove unnecessary clutter. Guide visitors to one clear action—buying your product.

Want This for Your Own Store?

You’ve seen what works.

Now, the big question: Can you build a website like this?

If you don’t know where to start, we do.

With Eforce, you get a professional website designer to help you—for free.

So you can focus on selling.

Want to see how it works? Let’s build your store today.